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Mar 30, 2026
Why Should a Marketer Care About Reaching Wallets?
A detailed analysis of why reaching wallets matters in Web3 marketing, and how aligning...
Daniel James
Author
Web3 Marketing
Insight EtherMail
Mar 26, 2026
Why EtherMail Over Web2 Newsletters?
A grounded analysis of why Web2 newsletters break down in Web3, and how wallet-based messaging...
Daniel James
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Web3 Marketing
Mar 12, 2026
Gym Memberships, Subscriptions, And Bills Are Designed To Be Missed
Subscription renewals and price increases are often missed because they’re buried in email. This...
Daniel James
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Web3 Marketing
Mar 2, 2026
Why CRM Doesn’t Exist in Web3 Yet
Traditional CRM relies on degrading email lists, but Web3 platforms need wallet-linked...
Daniel James
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Web3 Marketing
Feb 16, 2026
How EtherMail Delivers: Measurable User Participation Through Wallet-Native Campaigns
Learn how EtherMail’s wallet-native email campaigns help Web3 marketing teams move beyond...
Daniel James
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Web3 Marketing
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Feb 13, 2026
Your Attention Is Worth Money How Read to Earn Turns Your Inbox into Income
Learn how Read to Earn and wallet-based email reward users for their attention, turning your inbox...
Daniel James
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Web3 Marketing
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Feb 2, 2026
Why Most Web3 Growth Is Fake and What Real Distribution Actually Looks Like
Big communities don’t mean real growth. This article breaks down why most Web3 traction is shallow...
Daniel James
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Web3 Marketing
Mar 25, 2025
SEO for Web3: Grow Your Audience Beyond Google
Discover the ultimate guide to optimizing SEO for Web3 projects. Learn effective keyword strategies...
Shant Kevonian
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Web3 Marketing
Mar 20, 2025
Token-Based Segmentation for Web3 Marketing
Explore how token-based segmentation is revolutionizing Web3 marketing through blockchain data for...
Shant Kevonian
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Web3 Marketing
Mar 18, 2025
When (and Why) to Send Tokens in Your Web3 Marketing Funnel
Learn how to strategically use tokens in your Web3 marketing funnel to build trust, loyalty, and...
Shant Kevonian
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Web3 Marketing
Each episode delivers unfiltered stories from startups, enterprises, and Web3 pioneers, sharing firsthand insights on breaking through, scaling, and driving real adoption.
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